Our Creative Director’s Guide to New York

Q. What is your ideal way to spend a day in New York? 

Walking, walking and walking some more – so many streets to explore, the best way to do it is definitely on foot as you will stumble across so many hidden gems you won’t see when on the subway – we walked from Brooklyn Bridge up to Central Park and loved stopping along the way at cute cafes, strolling the stores in Soho, and ending the day with a wine in Central Park before heading for dinner – we loved getting our tourist on! A few faves to note. 


Lunch at Jacks Wife Frieda 

Walk around Central Park

Afternoon Shop in SOHO

Sunset drink at Williamsburg

Q. Top spots to find a quality caffeine hit to start the day ?

The Butcher's Daughter

Chelsea Food Markets

Jack's Wife Frieda – love the vibe and people watching here!

Butler in Williamsburg, Brooklyn

Q. Your favourite restaurants to visit?


Westlight– beautiful rooftop bar with panoramic skyline views – be sure to make a booking!

Bar Pitti (yummy Italian!)


Attaboy Bar in Chinatown 

We loved Café Mogador for a relaxed Middle Eastern feast! 

Q. What did you pack for a week in New York? 

We visited in May so had the most beautiful weather  - definitely pack your basics to mix and match, denim, and my oversized blazer was my go to for cooler days, into the night. A fun versatile dress or your favourite pant set, to take you from day to night, and my Leni’s saw me walking kms in comfort. I also loved pairing my Dara Top with denim and my Ellery Thongs for an easy daytime look.  

Q. Where to stay? 

The Ludlow Hotel – Lower East Side

The Ace Hotel, Brooklyn

The Public Hotel

Q. Where do we find your favourite shopping?

Definitely SOHO – think redone vintage boutiques to high end flagships, and all your favourite luxury brands, and beauty cult favourites, Soho has everything you need within streets of each other.

We can’t wait to get back to NYC and explore so much more – watch this space as we set sights on a NYC pop-up in 2024!